Tuesday, May 27, 2008

Dogs on the Rise; Let's Be Frank

Let's Be Frank Hot Dogs seem to be on the rise. These frankfurters have been featured in articles in LA Weekly, Food & Wine, Gourmet, Chow, and The New York Times. Maybe they are so much on the radar because they opened a cart recently in LA (Dec. 2007). Maybe they have a great PR firm... But does a hot dog cart deserve so much attention? Maybe, if this hot dog cart is really the precursor to a fast food empire. It may happen. Let's be Frank is growing fast.

I had my first Let's-Be-Frank yesterday at a Memorial Day BBQ and was very pleased. The dog was long and thin, flavorful, and the casing was crisp. I was doubly pleased when I found out that these dogs are healthier than your average dog. They are made with 100% grass fed beef, have no nitrates, no hormones, and are lower in calories than other comparable hot dogs (170 calories, 13 grams of fat per dog compared with 240 cals and 22 grams of fat for a Dodger Dog).

I am interested in trying the dogs directly from the cart. I will be taking a trip to Helms Bakery where the Los Angeles cart resides. Check out this great review from one of my favorite food blogs, the Eat, Drink, and Be Merry Blog.

You can find Let's Be Frank Dogs at these locations Marked on our Family of Food Map:

The original Let's Be Frank Locations:
Warming Hut at Crissy Field
Our Hours are:
Every Saturday and Sunday, 11:00 am to 6:00 pm
Weather Permitting.

AT&T Ballpark-San Francisco
AT&T serving 2 hours before first pitch to top of the
2nd ending, behind the Willy Mayes statue.

The address where you can find Let's Be Frank Dogs in LA:
Helms Bakery‎
8800 Venice Blvd
Los Angeles, CA 90034

Brother of Food, these dogs are available in New York at:
Willie’s Dawgs
351 5th Ave, Brooklyn 11215
Btwn 4th & 5th St

10 comments:

Family of Food said...

Hi All! Larry from Let's Be Frank sent me this info...
1. We just started Frank Fridays at ATT Park in SF serving our dogs every Friday from 11:30 to 2pm game or no game, and 2. We cater parties, just did two this weekend in LA, so our cart is ready to roll.

Get your dogs on!

Todd said...

It made me happy to provide the dogs. I tried to follow the same preparation as the cart -- steam first, then grill for flavor -- but ended up overgrilling, which, I have to say, completely changed the flavor of the dog. "Changed," I say, without value judgement:

On the cart, the just-done dogs have a bite and a snap that is very pleasurable -- it fills my mouth with the juices of the beef. It's a very good way of making these dogs.

Overgrilling, while different, was no less great. The dog split, which, of course, released much of the juice into the gril. But what we got instead was a very nice grill flavor that I enjoy a lot.

You can't beat this dog, no matter how you cook it.

Family of Food said...

Dogs accomplished. I met Todd at the bakery and had one on the cart. I liked the grilled onions hand cooked by Sue, the owner. I also liked the company, several foodies with good tips for future blogs.

husband of food said...

I also enjoyed the dogs at the memorial BBQ. But for some reason our host only broke out 8 dogs for nine people + two toddlers. Something about the package only holding 8 (whatever). My girls kept asking for hot dog and I was very reluctant to share. They are very lucky I care for them so much, or it would have been all hot dog for daddy...

todd said...

Next time I will bring more dogs.

I will also try not to overgrill them.

Son of Food said...

My favorite packaged hot dogs these days are Fearless beef franks from Niman Ranch, which come either "cured" or "uncured." The "uncured" variety is actually cured in spices and smoked, but is made without nitrates, so it tastes fairly similar to the "cured" ones, but might not have the same shelf life. I'd go for the "uncured."

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